100+ year old games brand Gibsons looks to grow with Reward

Mitchel White
April 6, 2021
Reward Life

March proved to be a busy month for the agency with the addition of Fanni to our team as our new Social Media Executive, becoming a B Corp and new client wins.

Gibsons joins the growing client list at Reward as a new search & social account.

The 100+ year old brand has lived through the Blitz and COVID. Lockdown has seen their business go from strength to strength as people spent more time with family, with new demographics buying board games and jigsaws. Gibsons have big ambitions to grow their search and social channels as a new way to engage and win customers in new demographics.

We will be managing their organic and paid search as well organic and paid social media growth and we can’t wait.

Mitchel White said “Gibsons is a household name in jigsaws. The company has helped a lot of people through tough times during the pandemic with their games and I’m excited to help the team reach even more potential gamers and puzzlers. When we spoke with the marketing team at Gibsons, we knew straight away we’d be a good fit – our values and thinking seemed to fit perfectly.”

Mitchel added “Gibson’s has huge growth potential across organic search and social media channels,  we can’t wait to start working together to help reach new audiences and grow Gibson’s ecommerce presence.”

Samantha Goodburn, Marketing & PR Manager at Gibsons said “We are thrilled to be working with Reward. We were really impressed with the services they offer and the prospect of working with a certified B Corporation is so exciting – we felt Rewards’ business ethos aligned with our values perfectly which is really important to us. We can’t wait to get started!”

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